The Salesby5 Blog

Posted on Wednesday, October 15th, 2008 at 5:00 am

What Makes A Great Company

Today, stocks are on sale and your competitors are scared.  The three things that make up great companies that are able to hit their BHAG, or Big Hairy Audacious Goal, are:

Passion: Do what you love and love what you do!  What can you be the best in the world at: Where are your true strengths that make you better, or dramatically different?  Profit per X: This allows you to think about what is waste, what do people not care about, instead, where is the true area you can make the most profit and out-deliver a competitor?

Source: Jim Collins, Good to Great

Learn more about the three circles (Hedgehog Concept) at Jim’s site.

hedgehog photo by Riude

One Response to “What Makes A Great Company”

  1. Thanks for dropping by BNET and taking the time to riff on Jeff Pfeffer’s post.

    Best,

    Michael Mattis
    social media manager
    BNET

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