Economic downturns can actually be good times for launching new products, stealing market share or sharpening a brand’s image. While companies and people worry, freak out or downsize, what can you do to increase your sales in 24 hours or 24 days or the next 24 months? Need Help? Call 210-823-3744, let’s talk.
In my mind, downturn means, "I'm going to stop and think about this purchase a little more. I'm not just going to whip out the plastic and go home with this right away... I'm going to labor in my thinking a bit." For sales folks, this is the harvest ripe for relationship building. Now you have time to build trust. Now you have time to grow a maturity of understanding around the given product's ROI as the customer takes the journey in adopting a long term solution.