Vision at 55, just like driving the speed limit, sucks. Unfortunately, what you’ll find is designers love putting together beautiful marketing materials that only a fourth grader can read due to the 8-point font. Have a good look at all your marketing materials, business cards and websites to make sure you use a legible font [...]
This weekend, Pixar took top honors at the box office with Up, smacking about $70 million dollars out of our pockets and tickling the cranky critics. At the same time, GM is approaching bankruptcy and, if it clears, will be the third largest in the history of this country. Why bother mentioning both of these [...]
A word that people can’t stop saying is “viral.” Everyone wants their ideas, videos, books, products and services to all go viral. On the other hand, we’re stuck making the same old boring thing, slightly repackaged in hopes that people will notice. What you really need is a dramatic difference. Notice that it’s not a [...]
Thank you for joining us over here to continue, Innovate or Die. If you hadn’t seen Part 1, head over to MySA. In developing your product or service to be meaningfully unique, you’ll need to leverage three additional points. Explore Stimulus Exploring stimulus is a crucial component to the development of new ideas. In typical [...]
My first real job during and after college was working for Candy. Candy is an amazing leader. From time to time, I’d blow it. I would fill out an application incorrectly for a client, miss an overnight shipment drop by mistake because I put it in the FedEx box instead of UPS or I broke [...]
I never thought I could write this post! But my dreams, my memories and most of all, my desire to inspire others encouraged it. Some of the people mentioned in this post have no idea that this happened! It’s June 2009. I took my family to Lake LBJ, 85 miles north of San Antonio, to [...]
