Tag Archives: twitter

Your Wife is Hot

Interested in using “Your Wife is Hot” in any form of advertising? See this phrase being used outside of Dallas? Click here. This weekend I passed the billboard seen above. With a little research, I found out that Your Wife is Hot was the most popular among the respondents to the recent NEWS online survey […]


Twitter Blows Out Direct Mail

Last December, seeking to enhance sales, Gary Vaynerchuk offered free shipping and promoted it three ways. As a result, he said, a direct marketing mailing cost $15,000 and brought in 200 new customers; a billboard ad cost $7,500 and won 300 new customers; and tweeting the promotion on Twitter attracted 1,800 new customers. Are you […]


Context sticks

When ABC began broadcasting the NCAA football games in the 60’s, the footage was quite different than it is today. In the early years, ABC would broadcast the field with the plays as they were happening. You might not necessarily think about it, but that type of broadcast makes it difficult for a person, say […]