Communications Flip

Seidio Active X iPhone Case by nan palmero, on FlickrWhen email first came into use, it was an excellent way to communicate. It was fast, efficient and uncluttered by many others trying to send messages. The phone ended up becoming a slower way to communicate, due to gatekeepers and its overuse. Now, it seems that email is becoming a more cluttered way of communicating, where people often don’t respond to your messages for over 24 hours. The phone has become a “new” route, as well as instant messaging, text messaging and twitter. How you manage your ability to communicate with your customers, vendors and prospects can be a dramatic difference that separates you from your competition. Ask your people how they prefer for you to communicate with them, and then use that route! Tell us in the comments what types of communications you see as being the most and least effective.

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